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DM CAMPAIGN ROI CALCULATOR
         
Campaign Name:
         
  ASSUMPTIONS  
Number of pieces:  
Total campaign cost $:  
Response Rate : %  
Conversion Rate : %  
Transaction Value $:    
       
  RESULTS      
Responders:   Cost per response $:
Buyers/Sellers (B/S):   Cost per B/S $:
      Cost per piece $:
Total Revenue $:      
ROI : %